(P02) Bij Gijs

Bij Gijs is an artisan baker from IJsselstein and Nieuwegein who makes healthy baked goods for companies. Without added sugars, completely gluten- and lactose-free, and locally produced. With a strong Instagram presence and a loyal customer base, communication and ordering mainly took place via WhatsApp. A website was still missing as a central place for his story and working methods.

Services

  • Webdesign
  • Development
  • Website maintenance
  • Conversion optimization
  • SEO

01

Research & strategy

Bij Gijs already had a strong reputation in the region and an engaged community on Instagram, but lacked a clear online presence. Orders and contact were handled entirely via WhatsApp, which was becoming increasingly confusing. Together, we identified what makes Bij Gijs unique: artisanal, locally produced, and completely free of added sugars, gluten, and lactose. The strategy focused on one clear foundation: a website that radiates trust, tells the story, and is ready to grow with the business.

02

Design & Branding

The design had to feel as pure as the products themselves. No superfluous elements, but a calm and honest look and feel in which Gijs's baked goods and story take center stage. The USPs are clearly visible and the visual style matches his existing Instagram content. This makes the website feel recognizable, professional, and personal at the same time.

03

Development & Launch

The website was developed as a fast and user-friendly custom solution. In addition to a strong narrative and clear contact options, we built an ordering function for regular customers. This allows Bij Gijs to process requests and repeat orders in a clear manner, without losing personal contact. The website now forms a solid basis for further growth.

Release : 15/10/2025

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